Today, you can’t take your online business to the next level without using powerful digital marketing softwares. These tools are a must-need because they save you more money, efforts and time. Almost all big companies use more and more digital marketing tools in their businesses. As they worth the investment.
According to these statistics:
- 78% of marketing organization have implemented new work collaboration technology.
- 85% of marketers said they use video conferencing respectively.
- 52% of marketers see AI technology is essential to their success.
- 77% of marketers automate their marketing task.
These stats indicate the powerful of online marketing softwares which can get you more profit. This will change the way companies do their business. As these tools can make these companies more competitive and productive. That’s why, marketers want to implement more AI technology into their businesses.
Online marketing softwares’ benefits:
These online tools are very crucial for your business because they can:
- Get relevant marketing data. Which can easily grow your business.
- Help you to improve your marketing strategy.
- Create a good user experience. Which grow your brand.
- Make your business more competitive.
- Save you money and time.
- Generate more sales and revenue.
Which digital marketing softwares should you use?
As a professional marketer, you need the best tools that can save you money and time. That’s why, you should implement these online marketing tools in your business:
1- Best Google digital marketing software tools
Google tools are very useful for small and big businesses. As they provide profitable marketing data for free. Which you use to analyze and improve your performance. I had mentioned some these Google tools which you can use as a startup to grow.
Here, the two powerful Google marketing platforms that are a must-need for your online business:
1- 1 Google My Business for local businesses
GMB is a must-need for you to list your local business. That will allow you to be visible in local search. Which will generate your business unlimited leads, sales and profit. All you need is to optimize your local business through GMB. You should just verify and add your business information such as: your business name, your business address, your phone number and your opening hours. These business information will help you to rank higher in local searches. Which can get you more customers to find easily your business store.
That’s why, GMB is crucial for your local business because it helps your business to reach the right customers for free. You don’t need to pay anything for this great listing. And the same for listing your local store in Bing and other search engines. You can list your local site for free in all these search engines.
So if you have a local store, Google My Business is the best marketing tool you should consider. It worth your time and effort.
1-2 Google Analytics – The essential digital marketing softwares
Google Analytics is the best online tool you should use for your business analytics. Because it tracks everything element in your online website like: your goals, users activities on your page, users location, language… And many other measurement. All these marketing data is crucial to improve your business.
Really, you can’t do well without Google Analytics. It’s a goldmine that can take your business to the next level, if you know how to analyze this valuable marketing insights.
So what is benefits of the Google Analytics?
- Gather marketing insights that can improve your business.
- Track everything on your website.
- Measure your website speed, traffic, conversion…
- Track particular elements on your page to see its performance.
- Measure your Ad campaigns.
- Track your marketing goals.
These are some best benefits to use the Google Analytics for your business online. That are useful because they allow to take the right marketing strategy to easily improve your business.
2- HubSpot the perfect inbound marketing software
HubSpot is a great online software for your business online. As it offers all online marketing tools you need to improve and manage your marketing strategy. This means you can use their best tools such as: unique customer relationship management (CRM) platform, amazing landing pages, powerful email marketing tools, social media integration and management… And much more great online marketing softwares. That improve your business and save you money, time and efforts.
The best, you can start your journey with Hubspot for free. As it offers you many digital marketing softwares for free which helps you to easily start your business and get sales. Then you have the choice to upgrade your Hubspot account to premium level. Which allows to get more advanced internet marketing tools and services.
All these marketing services are very useful for business. Because they can get more leads, sales and profit. This will help you to easily build a powerful brand online from scratch.
What are the benefits of HubSpot?
Your business will get real benefits for this great marketing platform such as:
- Get powerful best digital marketing softwares you ever need in one dashboard for free.
- Build successful business online because you get will free courses and other marketing services. That can help your business to easily grow.
- Create unique relationship with your customers. Which will increase your user experience and then your profits.
- Leverage social media platforms successfully. As HupSpot provides unique tools to easily engage with your audience.
- Get free courses, great support ( premium level) and many other marketing services. That will help your improve and grow your business.
- Profit from great email marketing services with unique email tips. Which will grow your email list.
- Track and improve your website. Because it provides you analytics data to make improvement you need.
- Increase your sales and revenue. Which the goal of your business.
- Build a powerful business online from scratch for free. Even if free version has a limit level but it’s better than nothing.
In other words, Hubspot is the powerful inbound marketing tool you should leverage to grow your brand.
3- Jasper AI – Unique AI software
Today, AI technology is a must-need to implement on your business online. Because it saves your money, time and efforts. Also this new AI tool will increase your revenue. As it allows you to use its power to automatically create good copy for your blog posts, landing pages, social media, ads, email marketing and other business content.
According to statistics:
- The AI market is predicted to reach $180 billion by 2025. Which is a huge!
- 20% of businesses automate their marketing task through AI tools.
- 80% of retail executives expect to adopt AI technology automation in their businesses by 2027.
- 80% of CEOs use AI technology in their offices.
- 54% of executives say that using AI technology in their workplace has increased the productivity.
- 79% of executives think the AI technology will make their task simple and more efficient.
- In 2020, chatbots responded to 85% of customer service interactions. This means more sales and profits.
All these stats indicate that the AI tools are more profitable for business. Which means the market of AI technology will increase in the future.
Jsper AI copywriting software
Sure, Jasper is the perfect AI copywriting software you can implement in your content marketing. Because it’s a powerful online tool to make your job more easier and more productive.
With Jasper AI, you can write 5x more content than any other copywriting tool in the market. That’s why, it’s best software you can use to produce more content. Which increase your revenue as well.
However, Jasper AI has only a limited free trial to discover this amazing AI tool. As it offers 10,000 words for free but you need to upgrade to premium level to use it as you like.
How does Jasper AI work?
Jasper is a powerful AI technology to generate marketing content automatically. So you don’t need to writing anything. Jasper AI does the whole work.
Just, watch this demo video
In other words, Jasper AI is a powerful AI copywriting software you should implement in your business.
4- Ahrefs – Best SEO tools
Ahrefs provides all best SEO tools you need to grow your business. Which includes tools to analyze websites, look for new keywords, audit websites, find lucrative back links and gaps to overpass your competition… and much more SEO tools.
so Ahrefs offers exactly these SEO services:
- Unique dashboard to control your marketing strategy. Where you have an overview of all your projects and its insights. Which allows to track all your projects SEO performance.
- Site Explorer to explore any website you like and get all its SEO data such as its keywords, link building…
- Keywords Explorer to find new opportunities to rank higher than your competition.
- Site Audit to analyze any website to find any SEO issues. Which helps you to improve your website.
- Rank Tracker to track and improve your rankings on desktop and mobile.
- Content Explorer to find trending ideas to create evergreen content and link building opportunities.
These are the best Ahrefs’ SEO services that will get you unlimited benefits. Here, full guide of the best free keyword research tools.
Ahrefs is a unique keyword research tool
The best, Ahrefs can generate trending keywords for many search engines like Google , Bing, Yandex, YouTube, Amazon… This allows you to find more profitable keywords that your competitors can’t. That will generate you unlimited links building, leads, sales and profits.
Also you can get Ahrefs Webmaster tools for free. Which is great opportunity for your small businesses to start their journey. Because they provide many good SEO tools for free like: Backlink checker, Website authority checker, Keyword generator, Keyword rank checker…
All these SEO tools are crucial for your business to grow. That’s Ahrefs includes perfect softwares for digital marketing you ever need.
5- Canva – Another must-need online marketing software
Canva is very profitable for your business online. Because it helps you to create professional designs for any purpose for free. That’s why, all marketers use this great online tool. And it is very easy to use. You don’t any skills to create any graphic or design for any personal or commercial project.
With this design tool, you can create any design or graphic you like such as: logo, presentation, social media posts, poster, infographic, video, business cards… Also, you can upload your own designs or photos, if you want and edit them to fit your desire or need and much more options for free. Which save you money every time you need professional design for your marketing content.
The best, you can get more advanced features in Canva premium version like editing your designs by editing the background or adding sounds and music and other elements. There is no limit, you can create unlimited high quality graphics, designs, posters, videos, templates… That’s why, it’s the best digital marketing software you ever need to design unlimited graphic design for any business.
Can I use Canva offline?
Unfortunately, you can’t because Canva does not work offline. It needs Internet connection to work.
So if you need any high quality graphic design, Canva is the best design tool you ever need.
6- SendinBlue – Great internet marketing software for your email
SendinBlue is the best solution you can use for your email marketing. This marketing software fits more small and medium businesses. Because it offers professional email marketing services that suits your budge. Which means it’s a very affordable online platform.
Really, you will enjoy the professional email services with SendinBlue because they provide good services like: email marketing, SMS marketing, marketing automation, CRM services, landing pages and other services.
In addition, SendinBlue offers free plan up to 2,000 subscribers, unlimited contact storage and 300 emails a day. But unlimited email automation starts at just $25 monthly.
So discover this powerful email software that easily grow your business online.
Digital marketing channels are online marketing platforms that help businesses to easily reach your right audience such as: search engines, social media platforms and specific groups and forums.
These are 6 digital marketing softwares that will save your money, time and efforts. Because they provide professional marketing services which make your job easy and allow you to increase your productivity.
Thanks for reading…
Which software do you think is most relevant to your business?